Welcome back to America’s #1 Daily Podcast, featuring America’s #1 Real Estate Coaches and Top EXP Realty Sponsors in the World, Tim and Julie Harris. Ready to become an EXP Realty Agent and join Tim and Julie Harris? Visit: https://whylibertas.com/harris or text Tim directly at 512-758-0206.
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2025’s Real Estate Rollercoaster: Dodge the Career-Killers with THIS Mastermind! 🎢
Is 2025 hitting your real estate hustle like a rogue wrecking ball? You’re not imagining it—this market’s a BEAST! 😱 Leads are playing hard-to-get, competition’s got claws, and clients are side-eyeing every move. For too many agents, the vibe’s less “top producer” and more “where’d my mojo go?”
But hold up—there’s a way to flip the script before its too late! 🎬
Join real estate rockstars Tim & Julie Harris for their Exclusive Mastermind Webinar—a no-BS, action-packed session where they’re sharing the secrets on how top agents are CRUSHING the 3 deadliest problems tanking careers in 2025:
🔥 Proven, Powerful Lead Gen Systems : Unlock strategies that pull in leads like moths to a flame—tailored for TODAY’S market.
🔥 Real Estate Systems That Stick: Get simple, repeatable playbooks to take back control and keep your pipeline POPPIN’.
🔥 Branding That Magnetizes: Learn how to make sellers swoon and pick YOU over the competition.
“Tim & Julie’s playbook TRIPLED my listings. Game-changer!” – Mike R., Top Agent 🏆
⏰ Only 177 seats left! This ain’t a fluffy seminar with recycled advice. No replays, no do-overs—just straight-up, market-specific solutions to get you UNSTUCK.
👉 Snag your spot NOW: https://harrismastermind.com <——–
P.S. If you’re already obsessed with Tim & Julie’s podcast, brace yourself—these masterminds are next-level! Deeper insights, faster results, and a rocket boost to your career. Don’t sleep on this—reserve your seat before they vanish!
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New stats, new expectations — and how to lead your clients through all of it
By Tim & Julie Harris
The 2025 housing market isn’t “business as usual.” Buyers are more analytical, more anxious, and more demanding than ever before. They’re navigating rising prices, elevated mortgage rates, and non-stop media noise about affordability.
The good news? They still want expert leadership. Data shows that nearly nine out of ten buyers use a licensed professional to close their transaction — and the ones who win their trust are the agents who communicate clearly, stay educated, and lead with confidence.
Let’s dive into the 8 buyer trends that matter most this year — and how to turn each one into an opportunity to win.
HUGE Announcement: You will love this! Looking for the full outline from today’s presentation? Our DAILY Newsletter featured lead generation systems, real estate scripts, daily success plans and (YES) the notes or today’s show. Best part? The newsletter is free! https://harrisrealestatedaily.com/
1️⃣ Communication Wins—Not Commissions 📞
46% of buyers chose their agent based on responsiveness and availability
Only 24% prioritized commission cost
87% of buyers still close with an agent, even if they start online
💰 Buyer-side commissions in 2025:
• National average: 2.79% (up from 2.30% in 2024)
• Most fall in the 2.5%–3% range
• More buyers are signing buyer-agent agreements to formalize compensation
What it means: You don’t need to discount your fee — you need to explain your value. Presence, leadership, and expert guidance are what today’s buyers truly pay for.
2️⃣ Buyers Are Stressed and Second-Guessing 😰
46% said the process was more stressful than expected
28% had buyer’s remorse
23% felt financially worse off after closing
What it means: Lead with empathy. Walk buyers through every stage before they panic. Anticipate their concerns and give them confidence.
Ready to become an EXPIRED Listing Agent? As promised, here is the discount link for the EXPIRED LISTING LEADS: REDX
3️⃣ Fewer First-Time Buyers — More Stress 🫣
Just 24% of 2024 buyers were first-timers (down from 32%)
91% of first-timers needed financing
What it means: Even “experienced” buyers often need hand-holding. Over-communicate and simplify everything.
4️⃣ Boomers Are Back — And Often All Cash 💵
42% of all buyers are Baby Boomers
28–32% of sales are all-cash — the highest rate in a decade
What it means: Many buyers don’t need financing — but they do expect smart strategy. Know how to serve downsizers, investors, and equity-heavy clients with high expectations.
5️⃣ Most Buyers Sell Before They Buy 🏠➡️🏡
74% of all buyers financed their purchase
91% of first-time buyers financed vs. 69% of repeat buyers
Since repeat buyers usually need equity to buy again, you can reasonably infer that ~70%+ sell before purchasing
What it means: Be the expert who makes their move possible. Offer bridge loans, rent-backs, or a Guaranteed Sale Program to make the process seamless — and win more clients.
6️⃣ Mortgage Rates Remain Elevated 📈
The average 30-year fixed mortgage rate recently dipped to ≈ 6.27%. (ABC News+1)
Some lenders are showing 30-year fixed rates in the 6.23%–6.40% range. (NerdWallet+1)
What it means: Buyers need help stretching their budgets. Teach them about rate buydowns, adjustable-rate options, how to negotiate for seller-paid credits, and most importantly: how to lock in when the timing and terms make sense. Your financial literacy gives them confidence.
7️⃣ Buyer Budget Focus — With a Catch 💸
62% of buyers focused on affordability
17% went over budget
30% felt they were “in over their heads” financially
What it means: Rein in emotion and keep the math front and center. Help them avoid regret by staying disciplined on price and expectations.
REAL ESTATE LEADS, LEADS and more LEADS: Question: What is Tim and Julie Harris’s favorite PROBATE LEAD PROVIDER? Simple, alltheleads.com/harris
8️⃣ 📊 2025 U.S. Home Sales: What’s Coming?
• Fannie Mae: 4.92 million single-family sales
• National Association of Realtors: 4.3 million existing-home sales (up 6% from 2024)
• Zillow: 4.14 million existing-home closings
• Consensus projection: ~4.22 million existing-home sales in 2025
What it means: The market is bouncing back from historic lows. But success will go to the best communicators, the most skilled negotiators, and the most prepared agents.
🏁 Conclusion
Buyers today don’t just want a home — they want leadership. They’re overloaded with headlines, doubt, and financial pressure. And that’s where you become the difference between a confident move and a costly mistake.
💬 Don’t lower your fee. Raise your value.
The best agents in 2025 won’t be the cheapest — they’ll be the clearest, the calmest, the most competent.
👉 Want the coaching, scripts, and systems to become your market’s most trusted real estate expert?
Join us now at HarrisMastermind.com.
